About The Project
In this case study, we highlighted the design process for the Smile At The World Orthodontics website, which aimed to break away from the conventional style of orthodontic sites. The project’s centerpiece was custom photography, including fun poses of staff members and real patients, adding authenticity and a human touch to the digital presence. The design emphasized a fresh, contemporary feel with a minimalist approach, and modern typography. This design approach successfully differentiated Smile At The World Orthodontics, creating a unique and engaging digital presence in a competitive industry.